At ThinkLink Graphics, we often describe graphic recording as the art of turning conversations into visuals in real time. But it’s more than drawing or note-taking—it’s a powerful facilitation tool that helps groups understand each other, stay aligned, and make better decisions.
A graphic recorder listens closely during your meeting, workshop, conference, or gathering and transforms complex ideas into inspiring, engaging illustrations. We capture themes, key points, and connections on the spot, always inviting feedback and additions so the final visual truly reflects the group’s shared understanding.
In a nutshell: Graphic Recording makes your event more awesome.
Why Graphic Recording Works
Our brains naturally retain more when information is paired with imagery. Graphic recording boosts engagement by giving people something meaningful—and memorable—to look at as they participate. Whether your event is in-person or virtual, these visual summaries help people follow the conversation, contribute their ideas, and stay focused.
Here is an example of what Erica Bota‘s virtual graphic recording style looks like, when drawn with an ipad and a digital pencil, and joining remotely:
Virtual graphic recording drawn by Erica Bota
And, here is an example of what live graphic recording looks like when Liisa Sorsa joins you in Kelowna, BC with her ink markers, a foam-core board and easles in-person:
Live in-person graphic recording by Liisa Sorsa
Benefits of Hiring a Graphic Recorder (in-person OR virtual)
• Builds shared understanding
ThinkLink visuals gather all perspectives in one place, showing how ideas connect. This clarity helps teams make informed decisions and understand each other’s viewpoints.
• Supports problem-solving
Seeing the “big picture” mapped out visually makes it easier to identify challenges, explore options, and co-create solutions—much like watching someone work through a complex equation on a chalkboard.
• Creates a lasting artifact
After the event, your graphic recording becomes a tangible takeaway. It can be shared with attendees, used to bring newcomers up to speed, or revisited in future meetings to keep the momentum going.
• Boosts creativity and innovation
Visual thinking encourages people to approach ideas differently. That’s why graphic recording is so effective in brainstorming sessions, strategy meetings, and innovation workshops.
• Virtual graphic recording is always an option
If travel or budget is a concern, ThinkLink offers virtual graphic recording. You get the same real-time engagement and polished visual summary—just created remotely. It’s an accessible, cost-effective way to bring the power of visual thinking into your meeting.
Why Work With ThinkLink Graphics?
Our small but mighty team specializes in finding clarity within complex topics. We tailor every graphic recording to your audience and your content, always aiming to create visuals that feel inclusive, accurate, and genuinely useful.
We’re especially experienced in collaborating with Indigenous communities, healthcare teams, education and government. We also love supporting groups across various corporate businesses, organizations and non-profits.
Whether you’re hosting a large conference, a virtual workshop, or a community gathering anywhere in Canada, ThinkLink Graphics is ready to help your ideas come to life.
Check out our PROJECTS page for other examples from our team!
Booking & Availability
Graphic recording is an incredibly effective way to capture ideas and make sense of complex conversations, which means skilled graphic recorders are in high demand.
At ThinkLink Graphics, our calendar usually fills 4–6 weeks in advance. For larger in-person events, we’re sometimes booked 2–3 months ahead, while virtual sessions can offer a bit more flexibility.
If you’re thinking about adding graphic recording to your next meeting or workshop, it’s a good idea to get in touch early—we’d be excited to collaborate and bring your ideas to life!
Don’t hesitate if you missed our booking window! Simply reach out at hello@thinklinkgraphics.com – we would love to join you if we can!
